Understanding the Insights Page

Last updated on July 2, 2025

Beyond ticket sales, CloudJoi’s Insights tab gives you a broader view of how your event is performing in terms of marketing, sales velocity, and audience satisfaction. It’s designed to help you optimise your event visibility and ticket conversions.


📍 Where to Find It

Go to your event → Insights under the Marketing section in the sidebar.


📊 What’s Included

🟠 Page View Efficiency

Shows how many views your event has received and whether it meets expected engagement benchmarks.

  • Benchmark is based on industry category & past organiser data

🟢 Sales Efficiency

Compares your current ticket sales to average fill-up rates within your category.

  • Based on CloudJoi-wide data for similar events

🟣 Patron Satisfaction

Collects post-show feedback submitted by patrons via email surveys.

  • View average ratings and qualitative responses

📈 Additional Metrics & Tools


🧠 Why It Matters

  • Catch slow sales early

  • See if your marketing is reaching the right people

  • Understand what’s working — and where to improve